There are thousands of online eCommerce store builders, but many small businesses choose to set up Shopify integrations.
This web application is a user-friendly way to create a new online store and has a catalog of themes to pick from to customize your branding.
So, is Shopify good for small business clients, or are there any drawbacks to watch out for? Let's run through the pros and cons.
Privacy and Shopify eCommerce Management
It's also essential to check your cookie settings, especially if you're based in California and subject to the CCPA.
Shopify claims not to sell data to third parties, but it's still the store owner's responsibility to stay up-to-date compliance regulations.
Understanding Small Business Shopify Charges
The Shopify fees are pretty straightforward and come in three monthly packages, in addition Shopify Lite and Shopify Plus.
Shopify Lite: $9 a month
Basic Shopify: $29 a month
Shopify Standard: $79 a month
Advanced Shopify: $299 a month
Shopify Plus: from $2,000 a month
A couple of tips–if you pay upfront, you might be eligible for a discount of 10% for a one-year payment or 20% for a two-year payment.
There are also additional fees that come with various sales features on the platform.
The Pros and Cons of Shopify For a Smaller Enterprise
As with every service, there are positive and negative aspects to consider. The big advantage for early-stage businesses or smaller firms is that it's a breeze to use and navigate Shopify.
The website builder works through each page step-by-step–choose your colors, layouts, and themes and circle back as needed to make desired changes.
Customization tools include drag-down and drop-boxes, so you don't need to have any coding ability to get your store up and running.
The platform is fully hosted and stores all your data in the cloud so you can manage sales, process returns, or respond to queries from wherever you are in the world.
Are There Any Downsides to Shopify?
Shopify pricing is clear, but it's not all-inclusive–so it's wise to decide upon the features you need before you subscribe.
Extra apps mean additional costs, you pay transaction fees for every sale (unless you use Shopify Payments), and there isn't a free plan outside of the 14-day initial trial.
While you'll find a pretty comprehensive library of themes, there are limitations to how intricately you can customize your store, as some features can’t be unlocked or changed. If you’d like to customize an unchangeable feature, the only option is to commission a coding expert.
Still, Shopify is an excellent option for most businesses, and if you keep track of costs and ensure you choose the right package for you, its streamlined processes and ease of use make it clear why it's the most popular eCommerce solution on the market.