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The Encognito Blog

Uncovering the world's best-kept growth secrets on ecommerce, trust and privacy experiences.

The 10 Best (New) Shopify Apps You Need to Try in 2021

Shopify is a top eCommerce platform for a reason. With excellent features, design, and accessibility, it’s one of our top recommended platforms for small businesses. One of the..

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How to Choose the Best eCommerce Platform for Your Small Business

Whether you’ve got a great new startup idea or are looking to take your business online, everyone looking to venture into the eCommerce world needs a reliable eCommerce platform...

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Enzuzo Privacy Policy Template

Learn From the Best Privacy Policy Examples of 2021

Having a privacy policy might be an essential part of running your online business, but they’re not always given the care and attention they deserve. It’s time to change that..

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What is Zero-Party Data and How Your eCommerce Brand Can Benefit

It’s 2021 and nearly every CEO says their business is “data driven.” What that really means depends on the company, of course. Regardless, everyone agrees that data is one of the..

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How to Boost Trust on Your Product Pages for More Sales

Especially when it comes to spending money, we all want to trust that we are buying the right things. Whether it's at the grocery store or shopping online, many consumers do their..

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How Poor Rebranding Impacts Customer Trust

So you opened your website! Woohoo! You’ve got your logo, brand colours, brand image and have started to gain a loyal customer base. So what happens if down the line you choose to..

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Cancel Culture

Brands that Have Experienced Cancel Culture & How to Avoid Joining Them

When it comes to cancel culture, the court of public opinion still reigns supreme. With the rise of social media (and our increasing expectation for businesses to reflect the..

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Gymshark Privacy Policy

3 Lessons Learned From Gymshark's Approach To Customer Data Privacy

If you're a fitness enthusiast, a Shopify merchant (or both!), then you've almost certainly heard the name Gymshark before. They're one of the most recognizable Shopify Plus..

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Shopify Plus Brands with Best-in-Class Privacy Experiences

Ready to level up your customer experience? Take a tip from top brands leading the field. Shopify Plus brands are known for their next-level customer experience – and as you can..

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