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GDPR Website Privacy Policy Example

Paige Harris Mar 5, 2022 8:00:00 AM

Data privacy rules are ever changing. Keeping pace is something millions of e-commerce businesses struggle with constantly.

Suppose you're looking for an example of a General Data Protection Regulation (GDPR) website privacy policy to use when crafting your own. There are plenty available, but we caution against using a template since your policy must be relevant to your specific company.

Privacy policies that don't clearly state your Data Subject Access Request (DSAR) process flow can cause big headaches down the road. And if you're in California, one critical component that makes the California Consumer Privacy Act (CCPA) different from GDPR is that you need to update that policy every year.

Skiin Privacy Policy GDPR Example

Developing A Perfect GDPR Policy

Cookies and technology that track customer behavior are tools used by digital businesses—but if you receive a Subject Access Request (SAR) in GDPR, you'll need to know how to handle it.

There are a few must-have elements that need to be covered in a GDPR policy in order to cover all your bases. These include:

  • Contact details explaining who you are and how customers can get in touch.
  • An explanation of why you process personal data, such as for marketing, shipping an order or responding to a return.
  • A statement of how your data processing activities comply with the law.
  • Specifics about how long you retain personal data.

The other significant aspect of GDPR involves customer rights. Your customers have the right to ask for access to their information, request that you delete it, and/or make a complaint to a regulatory authority.

If you're selling to European Union and American customers, things get a bit more tricky. You can choose to have separate policies for each regulation or one blanket privacy document that covers both.


The Benefits Of A Customized GDPR Policy

It's tempting to use a template to draw up your own policy—get it posted online and cross the task off your list!

The problem is that a generic policy might not be the best solution, and it could even give the wrong impression if it feels clunky and off-brand. Compliance isn't just about abiding by the rules, but showing your customers your professionalism and helping them find the details they need.

Customer experiences are massively important, so an easy-to-read policy that's well organized and simple to understand makes all the difference.

Here's what we include in the free Enzuzo GDPR policy creator tool:

  • Tailored policies that come with styles, colors and formats to match your brand themes.
  • Built-in request forms, so customers can quickly shoot off a request if they want to ask a question or need you to delete their data.
  • Automatic updates to stay on top of annual requirements (or to add new sections if the regulations change).
  • Accordion drop-down boxes, so your website visitors can jump to the section they're after without endless scrolling.
  • Multiple languages, available for e-commerce businesses with international clients.

A privacy policy is an excellent idea even if you're not directly impacted by GDPR or CCPA regulations because it shows what data you're collecting, as well as why and what you do with it after checkout is complete. CTA General Privacy Graphic (1)

It's a prudent way to protect your business. And if a golden opportunity arises to expand your reach to somewhere new, you're already compliant and ready to take on the challenge.

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