In this mini-guide we’ll explore:
Let’s take a look at website privacy policies in more detail.
- The EU’s General Data Protection Regulation (GDPR)
- Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA)
- California’s California Online Privacy Protection Act (CalOPPA)
- California’s California Consumer Privacy Act (CCPA)
The definition for personal data can change depending on what your legal framework is. In most cases, it refers to data that relates to an identifiable person. This can include:
- Contact information — phone number, email address, shipping address
- Digital data — IP address, device type, browsing history on your website
- Payment information — credit card details, billing address, PayPal details.
- An introduction
- Personal data collection and use
- Personal data retention and deletion
- Children’s data (if relevant)
- User data rights
- How changes will be communicated
- How to make a complaint
- Your contact information
The best privacy policies are those that go beyond the basics and create a better privacy experience for users. Here’s how you can do this:
- Create a user-friendly experience — e.g. use a clear font, easy to understand language, and formatting to help them navigate through the text
- Be specific about the types of information you collect and use — e.g. you collect a user’s birth date to send a discount voucher, or their shoe size so you can show them only relevant sale items
- Talk about the benefits of using this data — e.g. Google Analytics helps you plan more of the content they want to see, Google Adsense allows you to display more relevant adverts
- Help your users learn more about data privacy — e.g. link to a resource on privacy laws, or include helpful tooltips that explain terms in more detail
- Make this part of your overall privacy experience — e.g. invest in a privacy-first experience, talk about what this means for your customers, and show it in action.
Let’s take a look at the three main ways to create a privacy statement or policy for your website.
1. Work with a lawyer to draft a policy
Working with a lawyer isn’t a necessity, but it’s still a valid option and one you might want to choose if you have a complex business or work in an area where privacy might be a bigger concern than usual — like healthcare. For complicated cases, seeking legal advice isn’t a bad idea.
1. Complete our short questionnaire
You’ll need to share your:
- Legal business name
- Business address
- Email address and/or phone number
You might notice we don’t get into colors and fonts here. That’s because Enzuzo pulls this styling directly from your website theme, so there’s no clashing of styles.
In this section you can also customize your policy to be compliant with one or more privacy laws. Changes made here are reflected in the wording, so it’s important to choose wisely to cover all your bases. We recommend checking all the boxes here so you’re covered, no matter where your next visitor or customer comes from.
First, tell us which website builder you’re using our drop-down menu.
Next, you’ll be asked to create an account. We only need a few details here, and you don’t need to hand over any credit card details.
Simplify your data privacy compliance with Enzuzo