Ecommerce is a huge industry, and within this giant industry, Shopify is definitely one of the big players. If you're planning to launch an ecommerce store and are wondering if it's worth it to use Shopify, you're in the right place. In this article, we'll discuss four major ways Shopify is different from other ecommerce platforms.
Keep in mind that this is a general discussion focused on Shopify's features. If you're looking for a specific comparison, such as the benefits of Shopify over WordPress, check out our recent article.
Shopify Is Packed With Useful Features
While some ecommerce platforms focus on offering an endless list of features, Shopify takes a different approach by prioritizing quality over quantity.
The result is a platform that's packed with only the most useful and essential features, such as:
A customizable checkout process
Unlimited products and file storage
Abandoned cart recovery
Automatic tax calculations
Built-in SEO features
Shopify Is Designed With Beginners in Mind
While you can find many powerful ecommerce platforms that offer a lot of features and customization options, they can also be quite overwhelming for beginners. Shopify, on the other hand, is designed to be as user-friendly as possible. The platform is easy to set up and use, and comes with 24/7 support in case you run into any issues.
Another advantage of Shopify is its extensive app store, which offers a wide range of tools and add-ons to help you easily customize your online store. From payment processing apps to marketing tools, there's something for everyone in the Shopify App Store. Plus, all the themes available on Shopify are designed for optimal conversion, so you can easily create a beautiful and functional online store without needing any coding knowledge.
From its user-friendly interface to its wide range of built-in tools and apps, Shopify is simply the easiest way to set up an ecommerce store, and this is a major reason why it's so popular.
Shopify Has an Easy-to-Understand and Transparent Pricing Structure
Pricing is always an important consideration when choosing any type of software, and ecommerce platforms are no different. When it comes to Shopify, there are three main pricing plans: Basic Shopify, Shopify, and Advanced Shopify.
Basic Shopify starts at $29 per month, while Shopify costs $79 per month. Advanced Shopify is the most expensive plan, priced at $299 per month. In addition to these monthly fees, you'll also need to pay for your own domain name and credit card processing fees, which start at 2.9% plus $0.30 per transaction. Of course, you can always try Shopify for free with their 14-day trial.
One thing to keep in mind is that Shopify's pricing is on the higher end when compared to other ecommerce platforms; however, it's important to remember that you're paying for a platform that's easy to use, reliable, and offers a wide range of features and apps.
Overall, the transparent pricing structure makes it easy to choose the Shopify plan that fits your needs and budget.
Shopify Has Extremely Powerful SEO Tools
If you want your ecommerce store to be successful, then you need to make sure it's visible in search engines like Google. Fortunately, Shopify comes with a number of built-in search engine optimization features to help you get started.
For example, each page on your Shopify store includes its own customizable header, title, and meta description. This means you can optimize each page for your target keywords, which is essential for ranking in search engines.
Shopify also auto-generates canonical tags to prevent duplicate content, which can harm your store's SEO. You also get an auto-generated sitemap for your website, which helps search engines index your website and improves its visibility. Plus, all Shopify themes are required to have social media linking and sharing options to help you boost your store's reach.
This focus on SEO makes Shopify different from many other ecommerce platforms and is super-useful for beginners who don't have a lot of technical SEO knowledge.
Overall, Shopify is different from other ecommerce platforms in many ways. Its user-friendly interface, transparent pricing structure, and powerful SEO features make it a great choice for anyone looking to set up an online store.
Plus, its wide range of apps makes it easy to run and manage your store effectively. So if you're looking for an ecommerce platform that's simple, reliable, and packed with useful features, then Shopify is definitely worth considering.